Your ticket goal is the minimum number of tickets needed for your event to proceed.

Think of it as your workable minimum rather than your ideal outcome.

A common mistake is setting ticket goals based on aspiration rather than realistic expectations.

Your ticket goal:

• Is not your venue capacity
• Does not need to represent a sold-out event
• Should reflect the minimum attendance needed for your event to run comfortably

Once your ticket goal is reached:

• Your event automatically confirms
• Supporters are charged
• Ticket sales can continue
• Additional tickets or ticket types can be introduced if appropriate

Many successful organisers focus on confirming first, then growing attendance afterwards.